Portfolio Industry: FMCG

  • Barakat

    Barakat was established in 1976 and is GCC’s go-to brand for fresh fruits, vegetables and juices.

  • Masafi

    Masafi has been a part of the fabric of every UAE residents’ life, for as far as we can remember.

  • Alokozay

    Alokozay Group is a multinational FMCG with a presence in over 40 countries and an incredibly diverse portfolio of products.

  • Barakat Froza

    When Barakat approached us for their new wholesome ice-cream brand, we were thrilled!

  • Barakat Web & App

    Yellow has been working with the Barakat team since the rebranding in 2020/21. We have developed several sub-brands within Barakat.